What are Custom Media Backdrops?
Custom media backdrops set the stage for marketing success. While they may be located in the background, their sheer size and ability to easily communicate your brand make them a powerful marketing tool.
Our custom media backdrops consist of wrinkle-free fabric onto which we bond vibrant ink through the sublimation process. You can learn more about this printing process in our post: “What is Sublimation Printing?”
Each backdrop also comes with a lightweight and durable aluminum frame. Within less than 10 minutes, individuals can set up their backdrop without any additional tools. Plus, we include a useful carrying case for added pack-and-go convenience.
Sometimes media backdrops are also called media walls or media murals. They can come in a wide range or styles including the very popular step and repeat (common on the red carpet). Though, we always encourage customers to be creative with their designs.
On that note, if you are interested in using a custom media backdrop for your home office, we have a great list of design tips for upgrading your next home video conference with a custom backdrop!
Top Benefits of Custom Media Backdrops
Custom media backdrops are not only for media events. Versatility is one of the shining benefits of these backdrops. You can use the same backdrop for multiple events, plus they transport easily and ensure you always maintain brand visibility no matter where you are.
Whether you want to stand out at your next press conference, need a background for your video call, or have a media event to attend, custom media backdrops are a great solution.
The dye-sublimation printing process we use ensures a richness and depth of color that is not attainable in digital printing. Inks are bonded into the backdrop material instead of simply layered on top. Not only does this completely transform the finished aesthetic, it also means your design will last longer.
We also use a fabric media backdrop material that is PVC free. So, for an eco-friendly option that is fully recyclable, our custom media backdrops are the responsible choice!
Plus, using fabric has a whole slew of added benefits. It’s typically lighter than PVC signage, flame retardant, stronger, easy to fold and easy to hang!
Winning Features of Custom Media Backdrops
- Light stretch, wrinkle-free sublimation fabric
- Light-weight, strong material
- Full color, vibrant inks
- Single-sided print
- Custom design
- Offered in a range of sizes for every project.
- Includes professional aluminum stand with carrying case
Custom Media Backdrop Options
Our custom media backdrops can be printed with the design of your choice.
We print using vibrant, rich inks and sublimation printing, so the resulting media backdrops ensure crisp, long-lasting printed designs. That means, customers can come to us with whatever design they dream up and we can make it truly come to life!
We also offer color matching to guarantee no variations in your logo or company colors.
Some design options our customers have used for their custom media backdrops include:
- Step and Repeat
- Large, Illustrative Design
- Logo Featured Front and Center
Sizing for Custom Media Backdrops
The most common sizes available for our custom media backdrops are (WxH):
- 10′ x 7.4′ (120″ x 89″)
- 15′ x 7.4′ (180″ x 89″)
- 20′ x 10′ (240″ x 120″)
For additional sizing, contact us directly! There are many special order options available. So, if you have an idea or concept that doesn’t match the listed size options, don’t worry. Simply contact us to let us know exactly what you need.
Set-Up your Custom Media Backdrop
The standard frame we include is a super easy to set-up fabric pop-up stand.
Lightweight, sturdy, and easy to collapse, this frame is perfect for on the go displays.
Instructions for setting up your display:
- Remove frame from the carrying case.
- Pull the frame apart gently, to fully expand.
- Make sure the velcro strips are facing up.
- Push together each of the locks to secure and connect the frame.
- Take your custom backdrop fabric and begin to attach it to the frame beginning from a corner edge.
- Work your way around the frame, continuing to attach the printed fabric to the velcro and pulling it taut to ensure it remains smooth.
- Once fully attached, give a final check to the appearance. If you see wrinkles or sags, detach the fabric, pull to increase tautness, then re-velcro.
We also can provide you with other types of frames at your request. Just let us know which type of frame you prefer!
Lifespan of Custom Media Backdrops
Custom media backdrops will last for many years with proper care.
Caring for Your Custom Media Backdrops
Proper cleaning and care will help extend longevity and appearance of your backdrop.
There are a few options for cleaning:
- Spot Cleaning: Use mild soap and cold water. Test first on a small area to ensure that the integrity of the material is not compromised.
- Machine Washing: Only use the most gentle cycle and cold water with mild soap. DO NOT PUT IN DRYER. Lay flat or hang to dry.
- Dry Cleaning: You can always take your backdrop to the dry cleaner for professional cleaning.
Never iron your backdrop or put it in the dryer.
When storing your backdrop, make sure it is completely dry. Then fold it carefully and place in a plastic back and keep in a climate controlled environment.
Local Delivery and Set-Up
We are happy to deliver and install custom media backdrops to all of San Diego and South Orange County.
Once we’ve completed your custom media backdrop, we’ll ship them to you anywhere within the United States. Depending on your order size, we may offer free or expedited shipping. Please contact us using the form to get the exact details, and we’ll ensure your experience is amazing!
Media Backdrops Questions and Answers
Your top questions about custom media backdrops
Should I be worried about the glare from camera flashes?
No, not at all. Our custom media backdrops have a natural fabric surface. There is no glare. We use sublimation printing to also ensure there is no surface ink-sheen.
I need a media backdrop for a press conference, what style should I use?
Often press conference backdrops use “step and repeat” styles, however, we recommend using whichever design you feel best reflects your brand. Feel free to reach out to us directly to see what is the best option for you. Maybe a photo-rich backdrop or large logo is a better fit.
What is step and repeat?
Step and repeat is a style often used to showcase brands or sponsors. You will often see it behind stars on the red carpet. It displays one or more logos repeated in a “step” or diagonal pattern, often alternating each logo.
Is there a difference between a media wall and a media backdrop?
Generally a media backdrop is smaller and easily set up and taken down. Sometimes people will call media backdrops, media walls by mistake.
A media wall, however, is more commonly used for high-end events or large conferences and typically much bigger. We are happy to work with you if a media wall is what you are looking for. We often work with businesses to help them design and set up conference or event showcases. Reach out to us directly to learn more!